NYFA Workshop: Selling Art on Line

I signed up for this NYFA workshop without giving myself the luxury of defensiveness about selling work on line. I've been thinking about making a for-sale gallery of drawings and collages on my Web site, but need to find a way that matches the spirit of the site (and its owner). What I learned at this (great) workshop is that it's social media sites and larger marketplaces that can deliver visibility and traffic, and so I need to venture out into the bigger virtual world.

I have work coming out in the next issue of Ekleksographia and am starting to rework my Web site. Joining new sites where people can find my work (myartspace seems to fit) and me (Facebook, though I'm not done resisting that) is the next move in the marketing arena.

I'm showing five photos in Ekleksographia, plus a video on the cover. It's all home-based work, not the property lines photos I thought I'd include (as of my last post). The property lines don't work with the video cover, so they'll go to the Play section of my Web site.

It's all gratifying. Taking the photos is quick and casual; the work of cropping, editing, and distilling them on the Mac is where tension and particularity come into the process. It might be the most conceptual work I've done, and yet the most literal.

My artwork is active, finally, and got that way when I wasn't looking or trying too hard. Good.